Page 52 - Magazine March 2021

Properties
Arada launches Masaar, an AED8 billion
forested community in Sharjah
Sharjah-based real estate developer Arada has spine’. Construction on Masaar will begin in the
announced the launch of Masaar, the developer’s second quarter, and the first homes are scheduled
third project, a mega community in the Al Juwaiza’a to be handed over in the first quarter of 2023.
district of New Sharjah with a sales value of AED8 Masaar, or ‘path’ in Arabic, has been carefully
billion. designed to enable its residents to transform their
The 19 million square foot upscale project will lives by encouraging healthy living in harmony with
include 4,000 villas and townhouses in total, all set nature. Featuring over 50,000 trees, Masaar’s green
in eight gated districts linked by Masaar’s signature spine will be activated by footpaths and a range
feature, a lushly landscaped and walkable ‘green of different sporting facilities, all hosted in a safe,
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Contractors News
serene and nature-filled environment. Families make its residents happier and healthier, while at
residing in Masaar will have access to acres of green the same time providing substantial benefits for
space allowing for forest walks, picnics, running, the environment. «The abundance of green space,
cycling or meditation. and an active lifestyle will also help to reduce the
The focal point of Masaar is a forested heart stresses of urban life, especially at a time when the
featuring an experience center, a Zad food truck importance of safety and security has never been
district, a full-service fitness center, a skate park, higher. We believe that by uniting people with nature,
a children’s adventure playground and an events this community will set a new standard for living in
space. Masaar’s community center will contain an the UAE.»
anchor supermarket, shops, cafes and restaurants, To conserve precious natural resources, Masaar’s
as well as a wide variety of services to cater to green spaces will be irrigated by recycled water
residents’ day-to-day needs. Also included in the from the community’s onsite treatment plant. Water
Masaar master plan is a large international school distribution will also be undertaken by a state-of-the-
and nursery, located to the north side of the project. art irrigation system that will reduce the amount of
Sheikh Sultan bin Ahmed Al Qasimi, Chairman of water required and also monitor any leaks or losses
Arada, said, «Masaar offers a path to the ultimate in the system. Forested areas at Masaar will be
lifestyle transformation, and a major addition to grown using a mixture of species native to the UAE
Sharjah’s residential landscape. It is a serene, and lush plants and trees that will together create
exclusive and forested environment that also offers a micro-climate that contributes to a reduction in
all the comforts of a modern urban district, offering overall temperatures, thus reducing cooling costs
you the best of both worlds. within the community.
«Our own results tell us that interest in high-quality, Sales for the first district to be offered to the
well-designed master-planned communities in public, Sendian, began on Sunday 31st January.
Sharjah remains strong, and we are confident that the Sendian, which means oak tree in Arabic, consists
Masaar lifestyle and the impressive list of amenities of 445 homes, ranging in size from two-bedroom
will resonate with end-users and investors. Our ability townhouses to five-bedroom Sendian Park Villas,
to enhance both social and economic development all located close to the leisure and entertainment
is allowing Arada to take an ever more prominent zone in the heart of Masaar. Construction on the
role in the growth of Sharjah’s economy as well as Sendian district will begin in June this year, with the
the regional real estate industry as a whole.» first homes scheduled to be handed over in the first
Prince Khaled bin Alwaleed bin Talal, Vice Chairman quarter of 2023. The entire Masaar master plan is
of Arada, said, «Masaar has been designed to expected to take seven years to complete.
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